mimith

Facilitating Leading-Edge Retail Solutions for Complex Omni-Channel Experiences

Delivering innovative, pragmatic and sophisticated products and strategies that drive business growth.

Click here to boost your business with confidence.

  • Site EXPERIENCE & Conversion Rate Optimization


  • Inventory Management and Profitability

    Trend ANALYSIS & Demand FORECASTING

  • Consumer-facing SaaS Solutions

    Zero Party Data GROWTH Strategies

  • Product Management Solutions

    Powerfully PRUDENT Content & Promotions

  • Omni-channel Distribution

    360 Omni-Channel STRATEGIC Planning

  • Fashion Sustainability Solutions

    Circular Economy VALUE ADD Thought Partnership

  • "Launching a resale service should command the same kind of thought and consideration that goes into designing a collection."

    Business of Fashion

  • "AI has come a long way, however, forecasting sized fashion clothing that consumers want but do not need is not the same as forecasting toilet paper."

    RetailBoss


Success Stories

Executive Skills

Omni-Channel & Multi-Brand Business Operations

Omni-Channel Business Alignment | Navigating DTC Supply Chain Complexities | Cross-Functional Strategic Business Planning

Go-to-Market Planning for New Products & Categories | End-to-End Product Lifecycle Management | Product Storytelling & Marketing

Fashion Merchandising, Buying & Planning | Trend Forecasting | Private Label & Product Development | Pricing Optimization | Assortment Planning | Inventory Management

Team Development & Cross-Functional Collaboration | Championing Business Innovation & Change | Process Design Optimization

Values

Curiosity | Fun | Integrity | Compassion | Family

Founder Profile

Mimi is a New Yorker – born and raised – with a global perspective.

While getting her B.S. in Business Management, Mimi explored the the NYC fashion industry as an intern and launched her first business, Mimith – designing, producing and selling accessories.

Mimi started her career with Saks Fifth Avenue in the executive retail training program and spent over a decade scaling over 200 brands in various buying roles across handbags, soft accessories, footwear, contemporary clothing & home+gifts.

🔍 ⚙️ — Mimi became a buyer just as the word omni-channel started trending and witnessed many technological advances integrate stores with e-comm platforms. Navigating the world of retail and tech innovation is the nexus of Mimi’s expertise.

🗄💼 — Mimi has a solid foundation in launching, managing and profitably growing luxury lifestyle brands across retail channels with an in depth understanding of how to utilize financial and marketing levers to achieve revenue and profitability targets. 

🌎🙇‍♀️ — At Rebecca Minkoff, Mimi led DTC merchandising, buying, planning and digital product strategies for retail stores and e-commerce. Mimi was the voice of the direct to consumer customer at every touchpoint of the vertical product lifecycle. As such, Mimi created a reimagined, channel focused & customer-centric product assortment with product development & design teams that capitalized on market-specific insights.

🛠🛒 — Mimi led cross functional teams implementing leading-edge software and hardware from concept to launch while providing retail industry insights to companies and engineers that met the needs of the business and the customer as a pilot customer for Shopify Plus, CVR-boosting apps and widgets, real time analytics, smart mirrors + RFID tags, QR codes on handbags + app, mobile self-checkout, AR & VR.

🖥 📈👀 — Mimi observed the challenges derived from scaling direct-to-consumer across all channels while being dependent on external agencies and digital products created by tech-first ventures new to the retail industry landscape.

💡🔌 — Mimi is currently consulting with SaaS, beauty & fashion luxury lifestyle brands and boards on navigating integrated omni-channel commercial solutions including fashion merchandising, site merchandising, site operations, content strategy, demand forecasting, digital marketing analysis, retail customer experience, and sales management.